In June, "Find A Way: Dream Traxx,” won a 2014 Bronze Telly Award. This is quite an honor for Caterpillar, Ring Power and the customer, as the Telly Awards recognize the very best in film and video production, online videos, programs and commercials, and local, regional, and cable TV commercials and programs. More than 12,000 entries from all over the world were in the running for an award this year.
Simantel, a creative agency based in Peoria, Ill., collaborated with Rihg Power's SVP Marketing & Public Relations Director Sue Miller, Tampa Cat Rental Store Account Manager Greg Brill and Caterpillar to develop a short documentary-style video showcasing Dream Traxx – one of Greg’s customers – a company that builds top-quality, professional dirt bike tracks. The production tells a visually exciting story about an enduring relationship between the customer and Ring Power, including dramatic footage of motocross action shot from the ground and from the air using drone cameras.
The video is part of a series showcasing how Cat dealers partner with customers to help them succeed. To see the video, visit www.CatAllDay.com/FindAWay.